There is no motherhood without storms. In the new campaign from Mother's Day to O Boticário, we create and sail together through the stormy sea that is adolescence. A journey rocked by Billie Eilish's powerful track that shows how no matter the size of the storm, storms always pass and your love always remains.
O Boticário Dia das Mães 2024 / Tormenta            
Almap BBDO
Creatives: Igor Cabó, Pedro Hefs, Giullia Abreu, Áurea Maria
ECD: Fernando Duarte, Henrique Del Lama
CCO: Marco Giannelli (Pernil)
Diretor: KidBurro
Produtora: MyMama